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Showing posts from July, 2009

Linux OS support on Product Packaging

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Category: Linux

I've written tutorials for Canon and Brother printerdriver Linux installations, but there is a difference between the two printer manufacturers - Brother actually provides a Linux logo on their printer boxes. Canon does provide drivers for some of their products, but limit their OS logos to OSX and Windows. An operating system support logo is actually more for advertising than for customer education. After all, if your PC product isn't supported by OSX or Windows, then you just cut yourself off from the global market. Surprisingly, the support logos on product packaging actually affect sales. Don't believe me? Head off to any electronics store and count how many smartphone and audio accessories have the iPod and iPhone logos on their plastic packaging. Back in the 90s, the specifications would just list the type of connector and then…

Linux OS support on Product Packaging

Image
Category: Linux

I've written tutorials for Canon and Brother printerdriver Linux installations, but there is a difference between the two printer manufacturers - Brother actually provides a Linux logo on their printer boxes. Canon does provide drivers for some of their products, but limit their OS logos to OSX and Windows. An operating system support logo is actually more for advertising than for customer education. After all, if your PC product isn't supported by OSX or Windows, then you just cut yourself off from the global market. Surprisingly, the support logos on product packaging actually affect sales. Don't believe me? Head off to any electronics store and count how many smartphone and audio accessories have the iPod and iPhone logos on their plastic packaging. Back in the 90s, the specifications would just list the type of connector and then there would be additional marketin…